Manufacturers today face a digital imperative. In order to make better, faster decisions and improve productivity, today’s most progressive manufacturers are pinning their survival on becoming significantly smarter and more productive than their competitors by using digital technologies. Pressure is increasing from all sides - competition, customers, and stakeholders to be more innovative and productive. Manufacturers now face the reality that they need to adapt to these digital demands.

The most recent digital evolution and shift to Industry 4.0 is all about integrating technology to eliminate traditional process barriers and enable new business models. One prominent manufacturer that has commenced their own digital transformation journey is BlueScope, a steel producer for the domestic Australian, New Zealand and US markets and a leading international supplier of steel products and solutions principally focused on building and construction markets.

In a benchmark session on the digital transformation journey for manufacturers, DXC Technology Bruce Sneddon and BlueScope Steel Chief Information Officer BANZ Larry Howard will explore the increased focus on business aligned technology to support the increasing digitisation of the business. DXC Technology through its long-term partnership with BlueScope and understanding of their business needs is supporting BlueScope on their digital transformation journey.

The pair will suggest that organisations with an appropriate technology foundation and deep understanding of their organisational data are poised to exploit this digital disruption, using BlueScope as a tangible case study for visitors. Their discussion will address:

  • Realignment to change in demands of stakeholders (particularly with regard to customer, partner interactions and channels);
  • Growth and improvement in products/services; and
  • Increasing pressure on operating costs and capital expenditure.

This session will help manufacturers large and small understand the drivers, impacts and benefits that undertaking their own digital transformation journey can provide. Key learnings, insights and best-practice approaches from BlueScope’s digital journey will be presented to support business stakeholders across all aspect of manufacturing operations, engineering and IT departments.

Bruce Sneddon and Larry Howard will present on 10 May from 1.30pm – 2.10pm at the Industry 4.0 Theatre at National Manufacturing Week. For more information about National Manufacturing Week, please visit


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